From the rough idea to the finished work.
Sometimes a project already has a clear direction. Other times, the message is buried, the audience needs something different, or nobody has quite figured out what to make yet.
I work across brand and marketing design, video and motion graphics, presentations, web, employee communications, and live production. I can help figure out the approach, make the work, and solve the technical problems in between. I care about the big picture, but I care just as much about getting the details right.
See the Work in Motion
A selection of video editing, motion graphics, and visual storytelling work from across my career.
There’s more to explore beyond the reel:
Selected Case Studies
The finished piece tells part of the story. These projects show what it took to get there: creative decisions, tight deadlines, technical problem-solving, and a few unexpected turns.
Reshaping a 45-Slide Quarterly Business Meeting
Invited back to PCI to rebuild a quarterly business meeting deck, I treated 45 slides as one visual and storytelling system—while the source material kept changing. The presentation took approximately 14 hours to complete.
Using AI to Untangle a Video Workflow
I used AI as a thinking partner to work through the exceptions, approvals, and handoffs in a complicated video production process—and design a clearer monday.com workflow.
Building a Global Live Stream in Seven Days
A sensitive acquisition-related announcement needed to reach employees across North America, Europe, and APAC. I volunteered to build an in-house live-broadcast workflow, with just seven days to make it work.
Keeping a Fully Remote Workforce Connected
At PCI, I helped keep a fully remote workforce connected through executive videos, intranet publishing, quarterly meetings, company updates, and culture content—along with the repeatable production systems behind them.
“I had the pleasure of hiring April to join my Communications Team at Capital One in 2020.
Even though she was only with us for a short period of time, the value she provided to our team was unparalleled. I was truly amazed with her customer focus, top notch creative skills and speed to delivery while juggling numerous projects, including executive videos, graphics, intra net redesigns, slide creation and more. Everything she touched turned into gold, and everyone she worked with raved about her incredible skillset. I would hire her again in a heartbeat if the opportunity presented itself in the future.”
