APRIL HAMILTON | PORTFOLIO
Video, Motion & Multimedia
Story, editing, production, and motion for employee communication, leadership, product education, culture, and live events.
I find the story inside complicated work, build the production around it, and carry the finished piece through the channels where people will actually see and use it.
A career-spanning sample of editing, motion, broadcast, commercial, and communication work.
From first idea to final publish
My role rarely begins when the footage reaches the edit bay—or ends when the export finishes.
I have produced, directed, written, filmed, interviewed employees and leaders, edited picture and sound, created motion graphics, coordinated freelancers, managed reviews, prepared captions and versions, and published finished work across internal and external channels. That range lets me make production decisions with the message, audience, deadline, and final use already in view.
Story & message
Purpose, audience, interviews, scripts, structure, tone, and the point the video needs to land.
Production & direction
Crew, speakers, cameras, lighting, audio, schedules, live environments, and practical problem-solving.
Editing, motion & sound
Pacing, graphics, animation, lower thirds, music, audio cleanup, color, captions, and final finishing.
Publishing & reuse
Platform versions, thumbnails, cutdowns, links, portals, social, training, replays, libraries, and future updates.
1,200+
Employees reached through global town halls, leadership video, and replay publishing.
Weekly
CEO video supported a recurring communication rhythm for 200–300 fully remote employees.
7 days
To build a live-broadcast solution for a sensitive global announcement—work recognized with a CEO Award.
Award-recognized video work
These projects span internal brand storytelling, employee innovation, and national television. The recognition belongs in the story because it shows three different strengths: building an internal message people could connect with, helping coworkers present their ideas, and producing broadcast work that held up in competition.
GRAPHIC DESIGN USA RECOGNITION
Internal communication strong enough to travel outside
I produced and edited Decisions Matter to introduce APL’s internal brand theme to employees. The video received a Graphic Design USA award and was later repurposed for external client communication.
Role: Producer and editor, including story development, visual direction, motion, sound, and final delivery.
SECOND-PLACE TEAM FINISH
Helping coworkers present an idea in competition
I produced and edited this video for coworkers who had been named finalists in a national hackathon. The video helped introduce their work and the people behind it before the final round.
Their team went on to earn second place in the national competition. The placement belonged to the team and its idea; my role was helping them tell that story clearly.
Gold ADDY-winning national television campaign
The R2G Shower and R2G Kitchen spots were part of a national television campaign that received a Gold ADDY from the American Advertising Federation of Fort Worth. I produced and edited the campaign, including the motion-graphics work that helped the two spots feel like one coordinated system.
Part of the Gold ADDY-winning national television campaign.
Part of the Gold ADDY-winning national television campaign.
Leadership communication in motion
For quarterly meetings and company-wide updates, video was part of a larger employee experience. I helped shape presentation flow, produced openers and supporting graphics, prepared leaders, managed cameras and audio, supported the live broadcast, and published recordings and replays for employees who could not attend.
An original opener created to establish energy and focus before the business updates began.
Leadership and company-meeting work spanning presentation design, motion, video, and live production.
Showing a global company through its people
HR and Recruiting needed a culture video that could support candidate conversations and represent a global company without the budget to film internationally.
I produced and directed the project, scheduled interviews, hired freelance production support, directed employees on camera, and completed the edit, graphics, and audio mix. To broaden the story, I interviewed employees whose experience crossed teams and offices rather than pretending we had filmed everywhere.
Role: Producer, director, interviewer, production coordinator, editor, motion designer, and audio mixer.
The interviews behind the story
Employee interview storytelling produced, directed, filmed, edited, and finished with motion and audio.
An employee perspective shaped for internal and external communication during organizational change.
Short-form culture and engagement
Not every video needs to carry a major announcement. Short pieces can show people that the company notices their work, remembers the event, celebrates the result, and is willing to have some personality. I used recap videos, teasers, animation, and employee footage to keep culture visible between larger communication moments.
A recap that made participation and outcomes visible.
Employee participation turned into a shared culture moment.
A short invitation built to create interest before the event.
Product education and sales enablement
At American Public Life, I produce supplemental-benefits explainer videos used across the company website, broker portal, sales presentations, YouTube, training, enrollment meetings, social media, and client presentations.
The work brings together product, sales, training, marketing, leadership, and legal/compliance review. The goal is not merely to simplify the language. It is to help brokers, employers, and employees understand what the product does, when it matters, and what makes the service useful.
Produced and written by me, with editing, motion graphics, and audio mixing.
The video is not finished when the export ends
A finished file still has to clear review, reach the right platform, remain findable, and be maintained when products, branding, compliance language, or business needs change. I treat intake, production, approval, publishing, and long-term asset management as one connected lifecycle.
Intake & definition
Purpose, audience, source material, owners, deadline, channels, and review requirements.
Production visibility
Priority, stage, files, feedback, blockers, stakeholders, deadlines, and next actions.
Definition of done
Approval, captions, final links, correct folders, required language, platform publishing, and handoff.
Library & maintenance
Final assets, publishing locations, review dates, expiration status, ownership, and future updates.
The stories behind the finished work
The videos show the output. These case studies show the decisions, constraints, technical problem-solving, and communication systems around it.
Building a global livestream in seven days
A sensitive announcement, a theater without an established internet connection, and more than 1,200 employees across North America, Europe, and APAC.
Keeping a remote workforce connected
A steady rhythm of CEO content, weekly video, company updates, and culture communication for 200–300 fully remote employees.
Making the video workflow visible
Using AI as a thinking partner to map intake, production, review, compliance, publishing, and long-term video management.
Need someone who can find the story and build the whole production around it?
I’m especially interested in internal communications, employee experience, executive communications, multimedia, video production, and culture-focused roles where story judgment and hands-on production both matter.
Home 